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$4.99 SHIPPING ON EVERY ORDER EXCLUDING HAWAII

PROUD

PROUD
PROUD
PROUD

PROUD

$24
$24
/ 4 oz bottle

We at PRIDE+GROOM are obsessed with PROUD. We've spritzed the dogs and anything else that would sit still since first completing the formula. It’s fresh, unusual, and just like your dog, an instant mood lifter. If we were sentimental, we’d say it smelled like unconditional love. But we’re not. Although, to be fair, it kind of smells like unconditional love.

Spray onto anything and anyone in need of a little freshening. Avoid eyes. Obviously.

AQUA ETHYL ALCOHOL PROPANEDIOL (and) ETHYLHEXYLGLYCERIN (and) POTASSIUM SORBATE NEODOL TETRASODIUM DIETHYLENETRIAMINETETRAACETATE CITRIC ACID FRAGRANCE 100.00%

Not sure what shampoo is right for your pup
dog
?

TAKE THE QUIZ
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which pride+groom
shampoo do i choose?

If your dog has fur, use THE SHEDDER shampoo. If your dog has hair, use THE NON SHEDDER. If you know your dog’s skin can be sensitive or if it’s a puppy, THE SENSITIVE ONE is a great choice. THE FINAL COAT can and should be used on all types of coats if shine and manageability are important to you.

WHAT’S THE DIFF? Generally, hair feels smoother to the touch. It can be straight, wavy or curly. For example, these are some of THE NON SHEDDER users:

  • Esme

    Esme

  • Taddy

    Teddy

  • Sally

    Sally

  • Anna

    Anna

Fur on the other had is usually shorter and denser and its short growth cycles can lead to more shedding. These are some fans of THE SHEDDER :

  • George

    George

  • Mabel

    Mabel

  • Sophie

    Sophie

  • Dug

    Dug

DOGBYTE

TIP: Brush your shedder like she’s Marcia Brady. Before bathtime, a throrough brushing will release useful oils in the skin and loosen wayward fur so you can get the best, most clarifying cleanse.

Questions Aabout PROUD

How often should I wash my dog?
We typically recommend washing your dog every 3 weeks, but just like people some dogs get dirtier than others. Our products are clean and natural and won’t harm your pup with more frequent use.
Should I dry my dog?
Yes please do! Gently squeeze out any access water from longer hair and towel dry. Gently brush, comb wet hair. Use a hair dryer on a lower heat and power setting. The ionized quieter dryers are best. Brush, comb when dry.
Can I use PRIDE+GROOM on myself?
You absolutely can, and we absolutely have. Fair warning, you might not go back.

THE FUR-1-1

Fur usually shorter and denser. It tends to have short growth cycles so that it can shed and grow in thicker during the cold months. Fur usually sheds more easily than hair for that reason, and the coat doesn’t trap the fur that sheds as much as a coat of hair would. Dogs with fur often — but not always — have a double coat, meaning they have a coarser overcoat and a soft, fine undercoat that helps them regulate their body temperature.

We love THE SHEDDER

I used PRIDE+GROOM’s THE SHEDDER on Zeus and I’ve never taken the vacuum cleaner out less. Not to mention he smells so good my girlfriend now thinks he’s her best friend.

All about THE NON SHEDDER.

Our doodles smell so good and their coats are now so soft and shiny they match the PRIDE+GROOM label!

THE SENSITIVE ONE was made for us.

Smokey’s coat has become more sparse over the years and THE SENSITIVE ONE has smoothed and moisturized it-his skin beneath too. He is so relaxed after his bath. Thank you!

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