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We at PRIDE+GROOM are obsessed with PROUD. We've spritzed the dogs and anything else that would sit still since first completing the formula. With notes of bergamot, citrus and ylang ylang, it’s fresh, unusual, and just like your dog, an instant mood lifter. If we were sentimental, we’d say it smells like unconditional love. But we’re not. Although, to be fair, it kind of smells like unconditional love.
Spray onto anything and anyone in need of a little freshening. Avoid eyes. Obviously.
AQUA ETHYL ALCOHOL PROPANEDIOL (and) ETHYLHEXYLGLYCERIN (and) POTASSIUM SORBATE NEODOL TETRASODIUM DIETHYLENETRIAMINETETRAACETATE CITRIC ACID FRAGRANCE 100.00%Discover our ingredients
New research suggests dogs can connect smells with pleasure.
"The research revealed that humans' scents activated the pleasure center of dogs' brains more than the scents of other canines. The study further found that the scent of their owners excited the dogs more than any other stimulus."
Our Limited Edition Proud comes packed neatly into a sleek back tube making it the easiest grab and go gift for any hostess, birthday pooch or just someone you're trying to make nice with. Doesn't even matter if there's a dog involved—everyone loves Proud. Might not hurt to have a few on hand.