animal haven and pride and groom partnership, giving tuesday for dogs

GivingTuesday: PRIDE+GROOM Giving Back to Animals in Need

At PRIDE+GROOM, we are always looking for ways to give back to animals in need and the rescue community. Since our brand launched and our products were born, we have partnered with hundreds of rescue organizations, shelters, non-profit organizations, and programs that give back.

One Fur All

PRIDE+GROOM developed THE ONE FUR ALL CONDITIONING SHAMPOO as a way of giving back to the animal welfare community with the hope that a clean, soothed, great smelling rescue has a better chance of finding a forever home. Labeled solely for shelter donation, we aim to provide THE ONE FUR ALL to shelters and rescues across the country, starting with those close to our hearts and following with recommendations from our dog loving PRIDE+GROOM community.

one fur all conditional shampoo for dogs shelters

With GivingTuesday on the horizon, we wanted to give a well-deserved shout out to one of our favorite organizations here in New York City: Animal Haven, who we will be partnering with on this special day of giving.

What is Giving Tuesday?

GivingTuesday, often stylized as #GivingTuesday for the purposes of hashtag activism on social media, is celebrated and observed on the Tuesday after Thanksgiving in the United States. It is touted as a "global generosity movement unleashing the power of people and organizations to transform their communities and the world". There are so many different ways to show generosity on GivingTuesday. Whether it’s making someone smile, helping a neighbor out, making a donation, or showing up for an issue you care about, we each have something to contribute. Identify your gifts, pick a cause that gets you fired up, and give back. Each seemingly small act turns a ripple into a wave of good, transforming society and building the world we all want to live in.

There are so many ways small businesses and brands can be a part of this global day of generosity by using their platforms, talents and resources for good.  One of those ways is to raise money for an organization that you and your employees are passionate about. This GivingTuesday, that organization is Animal Haven.

Who is Animal Haven?

Animal Haven is a nonprofit animal rescue that finds homes for dogs and cats in crisis, and provides behavior intervention when needed to improve quality of life and chances of adoption. Founded in 1967, they operate an animal shelter in downtown New York City. They also provide programs that enhance the bond between animals and people, and help to keep animals in their homes whenever possible. Our Co-Founder, Jane Wagman, has sat on the board of Animal Haven for many years. She is very passionate about the work they do, and has even rescued several dogs of her own from their intakes.

animal haven, dog shelter, dog rehabilitation, adopt dog, adopt cat

Animal Haven will never euthanize an animal for space or time. Adoptable animals will stay in their care for as long as it takes to get them adopted or placed in a more suitable rescue or foster situation.

Also Read - Foxtail Grass: Protecting Your Pets From a Potentially Deadly Summer Plant

Rehabilitation & Training Program for Homeless Pets

Animal Haven is committed not only to saving the lives of homeless pets, but also enriching those lives and providing key resources to adopters to aid in healthy, happy lives with their new pets. As the proud recipients of a generous grant from the Regina B. Frankenberg Foundation, Animal Haven has implemented a comprehensive rehabilitation and behavioral training program. Overseen by a certified dog trainer, this program follows their rescued animals from the moment they enter their doors through the process of settling into their new homes.

They have made a commitment to evidence-based, positive reinforcement training and handling methods free of force, fear, pain or coercion. The most current scientific research supports humane, positive reinforcement training methods as the most effective method for modifying animal behavior from basic obedience to the most difficult cases.

animal haven volunteer

Animal Haven’s Rehabilitation and Training Program includes:

  • Daily training and enrichment sessions with behavioral staff to install basic obedience behaviors, impulse control and target behavior modification such as body handling, resource guarding and socialization. Sessions are designed to address the unique needs of each animal and to help prepare them for living in a home environment.
  • Advanced volunteer training that empowers Animal Haven’s army of volunteers to advocate for the animals, teaching them force-free handling skills and interpreting body language to assist in the animals’ holistic rehabilitation experience while in their care.
  • Counseling sessions with prospective adopters to encourage matches based on both the animals’ and adopters’ unique needs and lifestyles.
  • Resources and continued support for adopters after they’ve brought home their new pet. 
  • Assistance for the tri-state community at large via their Pet Behavior Hotline, which assists people in an effort to keep pets and their families together, particularly in times of need. 

How to Adopt a Pet From Animal Haven

adopting pets at animal haven

Animal Haven is located at 200 Centre Street at the corner of Hester Street in Manhattan, NY. They are open for walk-in visits every Tuesday-Thursday from 2-6pm. They also offer individual appointments Tuesday-Sunday from 12-7pm.

View their adoptable pets here:

Giving Back:

Your gift will change a pet's life! At Animal Haven, they work every day to find homes for dogs and cats in crisis. They are committed to providing the best possible care for their specific needs while they wait. You can create hope for them: your donation provides healthy food, comfortable bedding, vital enrichment, training and medical intervention.

PRIDE+GROOM will be accepting donations on our website for Animal Haven during the entire month of December, starting on GivingTuesday, November 29th. You will find the donation option at check out, and can choose an amount that you are comfortable giving with your purchase.

  • $25 provides medicine for a pet
  • $50 provides food for 5 pets
  • $100 provides a vet visit
  • $500 provides life saving surgery

Read Also - Why is My Dog's nose running?


PRIDE+GROOM was born because 4 New York City dog lovers wanted the same level of grooming products for their dogs that they themselves enjoyed. They looked (hard) but nothing was up to snuff. Or sniff. Like so many, we love our families and take pride in our homes, and we consider our pets to be integral parts of those entities. That said, we could not find an effective way to coif them that was on par with the way we tended to our children, our homes, or ourselves. These beloved pets are allowed on the furniture and in our beds, and yet even when fresh from the groomer, we knew they did not smell or feel as good as they could.

With the development of our coat-specific shampoos, conditioner and deodorizing spray, we think we found just the way to say thanks for being the best and the sweetest MVP of the house.

PRIDE+GROOM is the first dog grooming brand launched under a beauty platform, with formulas made in a clean beauty and scent lab. We know beauty is not only skin deep. We did a ton of research to create the entire line. Each product is formulated with its own unique blend of essential oils sourced from around the world.


Shop our entire line: